The Founders

Chris Powell

Transformation Specialist

Chris Powell is the trainer and transformation specialist on ABC’s highly rated documentary style series “Extreme Weight Loss.” With an unyielding dedication to helping others, Chris travels the country using his innovative techniques, education and expertise to guide extremely overweight individuals as they shed hundreds of pounds over the course of a year.  Season 5 premiered to high ratings on May 26, 2015. In addition, his spinoff series entitled “Extreme Weight Loss: Love Can’t Weight,” premiered on June 23rd, where he and his wife, Heidi Powell, help transform real-life couples in the months leading up to their weddings.

Adding best-selling author to his list of accolades, Chris has written two books that have soared to the top of the New York Times Best Seller list.  He is currently working on his third book, Extreme Transformation: Lifelong Weight Loss in 21 Days, which will be published by Hachette on December 22, 2015 and is co-authored by Heidi. His first book Choose to Lose, was released by Hyperion in December 2011 and provides motivation, nutrition, exercise, tips, and tricks to help anyone lose those last twenty pounds.  His second book, Choose More Lose More, For Life, hit stands last May and offers readers four different carb cycles, and twenty workouts called Nine-Minute Missions that pack maximum results into minimum time.
Chris holds a degree in Exercise Science, with concentrations in biomechanics and physiology and the training accreditation: The Certified Strength and Conditioning Specialist (CSCS).  He has written numerous articles for publication, and is a regular contributor to “Good Morning America” and “The Doctor Oz Show.”  Additionally, Chris frequently appears as a fitness expert for nationally syndicated shows including “The View,” “Live with Kelly and Michael,” and “20/20.”

Heidi Powell

Transformation Specialist

“Behind every great man, there is a great woman,” and Heidi Powell, wife of transformation specialist Chris Powell, is no exception.  Empowering thousands across the globe, Heidi works side by side with Chris to carry out their vision of transforming lives from the inside out. Now a co-host of “Extreme Weight Loss,” Heidi has been the matriarch and tour de force for the often-struggling participants, serving as their daily fitness coach, voice of reason and biggest cheerleader. Season 5 premiered to high ratings on May 26, 2015. In addition their special spinoff series entitled “Extreme Weight Loss: Love Can’t Weight,” premiered on June 23rd, where she and Chris helped transform real-life couples in the months leading up to their weddings.

Adding best-selling author to her list of accolades, Heidi co-authored Chris Powell’s second book, Choose More Lose More, for Life, which was released last May and immediately soared to the top of the New York Times Best Seller list. The book offers readers four different carb cycles, and twenty new workouts called Nine-Minute Missions that pack maximum results into minimum time. She and Chris are currently writing Extreme Transformation: Lifelong Weight Loss in 21 Days, which will be published by Hachette on December 22, 2015.

In 2013, Heidi welcomed America into her home on the ABC.com web series “Meet the Powell Pack. “ Each episode followed the Powells as they managed hectic schedules, weeks away from home and the difficult balance between work and family life.  The Powells began filming Season 2 this summer.

While simultaneously filming and coaching private clients and participants from “Extreme Weight Loss,” Heidi travels the country with Chris for speaking engagements and television appearances on such shows as “Good Morning America,” and “The Dr. Oz Show,” sharing vital tips and innovative solutions, transforming lives along the way.

Heidi writes a very successful blog, where her daily posts include workout tips, recipes, as well as advice on parenting, marriage and how to balance it all.  She has contributed articles to the Huffington Post, as well as Women’s Health, Self and SHAPE magazines.
Heidi has more than a decade of experience as a personal trainer, and holds both ACE and Crossfit certifications.  As a coach, mother of four, and manager of their family business, Heidi brings a whole new perspective and level of compassion to the Powell’s approach, helping others overcome many of life’s challenges to create effective, long-lasting success.  When not travelling, she resides in Phoenix with Chris and their four children.

Richard Morris

CEO

Richard has worked in the health field since 2002. He has worked with Heidi and Chris Powell on ABC’s hit show Extreme Weight Loss since 2010. He appears regularly as a fitness and nutrition expert on the Fox 10 Arizona Morning Show and is living his passion of empowering people to reach their highest potential.  Richard is a Magna Cum Laude graduate with a degree in Nutrition Science. He is also a Holistic Nutritionist, Personal Trainer, Corrective Exercise Specialist, and Certified Life Coach. He has spent his career working with individuals who struggle with weight concerns, and who also have other metabolic issues such as diabetes and hormonal imbalances. He has empowered thousands through his one-on-one coaching, nonprofit foundation BEST, media segments, and corporate presentations. Richard believes that everyone has the right to realize and reach their highest potential in life. His mission is to instill this belief in others! Richard has been married to his wife Heather since 2004 and they have four awesome kids!